1. [Turing tape] You need an idea notebook.

2. [Open-minded] Do not aim to solve some specific problem.

3. [Proliferate and select] You may need 10 to 100 ideas before you find a good one.

4. [Aloof] Avoid feeling part of any specific academic community.

5. [Be the boss] Avoid working for anyone, and that includes a granting agency.

6. [Data] Don’t publish without data.

7. [Sloth] Avoid all but the simplest experiments, and avoid building complex tools.